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Supermarket

 Increase Product Diversity
On-site production and display of diverse baked goods, greatly enriching the variety of products.
 Enhance Shopping Experience
The on-site operation of baking equipment in supermarkets brings customers a visual and olfactory feast.
 Ensure the Freshness of Food
Use baking equipment to produce their own baked goods, controlling the freshness and quality.
 Create Interactive Experiences
This interactive experience will deepen customers' understanding and emotional connection.
 Increase Supermarket Profits
As a high value-added product, the sales of baked goods can significantly increase the income level of supermarkets.

The Application In The Supermarket

Increase Product Diversity

Supermarkets have introduced baking equipment, which enables on-site production and display of diverse baked goods, greatly enriching the variety of products and meeting customers' diverse shopping needs. This not only enhances the market attractiveness of supermarkets, but also strengthens their competitiveness in the fiercely competitive retail market.

Enhance Shopping Experience

The on-site operation of baking equipment in supermarkets brings customers a visual and olfactory feast. Customers can observe the superb skills of bakers up close and experience the enticing aroma and color of freshly baked goods. This immersive shopping experience will undoubtedly greatly enhance customer satisfaction and loyalty.

Ensure the Freshness of Food

Supermarkets use baking equipment to produce their own baked goods, controlling the freshness and quality of the products from the source. Freshly baked products every day not only ensure the best taste, but also demonstrate the supermarket's high standard pursuit of food quality, which helps establish a good brand image for the supermarket.

Create Interactive Experiences

The on-site operation of baking equipment is not only the production process of products, but also a bridge for establishing interaction and communication with customers. Supermarkets can take this opportunity to hold baking classes, parent-child activities, etc., allowing customers to participate and experience the fun and charm of baking. This interactive experience will deepen customers' understanding and emotional connection with the supermarket brand, enhancing brand stickiness.

Increase Supermarket Profits

As a high value-added product, the sales of baked goods can significantly increase the income level of supermarkets. Supermarkets have introduced baking equipment to independently produce and sell baked goods, which not only broadens the sales channels of goods, but also reduces procurement costs and logistics risks, making it a relatively economical and effective business strategy.
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Recently, EVIRTH, a leading frozen bakery company in China, announced the completion of its multi-billion RMB Series B funding round—just four months after securing a ¥105M strategic investment from Mondelēz International (parent company of Oreo and Cadbury). Founded only six years ago, EVIRTH has s

07 March 2025
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Looking to scale up your mooncake production efficiently and consistently? Discover how BESSMECH helped a Southeast Asian client reach a daily output of 50,000 mooncakes using our advanced Automatic Encrusting & Forming Production Line. Key Features of the Mooncake Encrusting MachineFully Automate

10 April 2025
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Automation and smart technology are revolutionizing the baking industry, transforming traditional production methods. From precise ingredient dosing, automated forming, and intelligent baking to real-time monitoring, cutting-edge systems are enhancing efficiency, reducing costs, and helping business

01 April 2025
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✅ Intelligent Dough Mixing – Precise speed and timing control ensure consistent dough quality and minimize ingredient waste.✅ Precision Fermentation System – Real-time monitoring of temperature and humidity guarantees optimal dough fermentation.✅ High-Speed Dough Dividing & Shaping – Automatic weigh

11 March 2025
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From October 17th to 19th, 2024, as a professional food machinery manufacturer, Bessbakery Machinery showcased multiple star products at the 9th China International Baking Autumn Exhibition, including high-efficiency and energy-saving cake spreaders, bread production lines, grouting machines, mousse

19 October 2024
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Bessbakery Machinery (Jiangsu) Co., Ltd.( BESSMECH) is a high-end Bessbakery Machinery and equipment manufacturer integrating R&D, design, production and sales. We are committed to integrating the most cutting-edge technology into the traditional baking process, providing intelligent,

04 September 2024

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